Welcome!! I have loved social media since 2012, back when it was just fun and experimental and no one really knew what it would become. I have always had my finger on the pulse, paying attention to trends, internet culture, and the way people connect online. When I realized social media could actually be a career, I jumped straight into it and never looked back.

Over the past six plus years, I have built my career around turning that instinct into strategy. I have worked with high visibility talent and consumer brands to create content that feels culturally relevant, intentional, and engaging.

To me, social media is not just a content calendar. It is culture, conversation, and connection. I approach every brand I work with as an ecosystem, focusing on growth, loyalty, and long term engagement.