HS Therapy Collective - Educational Content & Community Growth
Role
Social Content Strategist
Short-Form Video Creator
Graphic Designer
Objectives
Build brand trust
Increase saves & shares on educational posts
Strengthen community engagement
Create consistent short-form cadence
The Task
Develop and execute a content strategy that translates complex mental health topics into accessible, engaging short-form video and educational graphics.
Maintain a clinically responsible tone while adapting trends for a therapy-focused audience.
Key Contributions
Produced weekly short-form video content
Designed educational carousels in Canva
Adapted trending formats to therapy-safe messaging