NAILBOO – Private Community Growth & Co-Creation Strategy
Role
Community Strategist
Social Manager
Objectives
Grow and activate a Facebook Group
Increase member participation
Strengthen brand loyalty through co-creation
Build educational infrastructure to support retention
The Task
Activate and scale Nailboo’s private Facebook Group into a high-retention community that supports product launches, customer education, and long-term brand loyalty.
Objectives
Increase active participation within the private Facebook Group
Integrate community feedback into product development
Build an educational framework to support product confidence and retention
